Econsultancy Press

Ashley Friedlein

CEO and Co-Founder

Ashley Friedlein is the CEO and Co-founder of Econsultancy, which provides information and capability development services to digital marketing and e-commerce professionals worldwide.

Under Ashley’s leadership, Econsultancy has grown rapidly since founding in 1999 and now has over 500,000 users with offices in London, New York and Singapore.

Ashley has written two books on digital marketing which have sold over 40,000 copies. He is a columnist for Marketing Week magazine and guest contributor to numerous other digital media and marketing publications. He writes for Econsultancy’s own award-winning blog ( and speaks at events internationally, actively promoting Econsultancy’s brand and content as well as the interests of digital and marketing professionals more generally.

Voted Best Online Business Publisher and Best Editorial Team by the Association of Online Publishers, Econsultancy’s respected and impartial information and research continue to guide industry best practice for digital marketing and e-commerce.

In July 2012 Econsultancy was acquired by Centaur Media plc. As part of the transaction Econsultancy integrated Centaur’s New Media Age brand into its business giving the joint entity the definitive industry awards (The Digitals – Rewarding Digital Excellence) and jobs board for digital and e-commerce professionals. Econsultancy works closely with Centaur-owned sister brand Marketing Week, the leading marketing magazine in the UK.

Ashley started out working in digital TV and multimedia production. After a brief spell as Producer at, his career took him to full service digital agency LBi (now part of Publicis) where he rose to Lead Strategist and launched numerous multi-million pound websites for major brands like Marks & Spencer, Five, Argos, Autoglass etc.


Ben Davis


Ben Davis is editor at Econsultancy. With a background both in the sciences and the arts, Ben is interested in the wider impact of digital on our culture, from privacy to creativity.


Stefan Tornquist

Vice President, Research

Stefan Tornquist is the vice president of research for Econsultancy in New York. His team covers a wide range of digital marketing topics from tactical best practices to strategic transformation. Stefan’s research and commentary have been featured in The Wall Street Journal, Business Week and AdAge, as well as virtually every trade press outlet. Stefan is a frequent speaker at industry events, including conferences like Ad:Tech, The Direct Marketing Association, iMedia, and many others. Stefan began his digital career as a co-founder of rich media pioneer Bluestreak.


Sean Donnelly

Senior Research Analyst

Sean is a senior research analyst at Econsultancy where he works on producing industry-leading research, briefings, and best practice guides for the digital marketing industry, including the Top 100 Digital Agencies report.

In addition to this, Sean has helped a broad range of organisations develop their marketing strategies through bespoke research and analysis.